Starting up – business advice

Winter promotions

Seasonal promotions can be an ideal opportunity for therapists to attract new business and maintain the interest of existing clients. Experts from the therapy industry offer advice and tips to help you make the most out of Christmas and New Year, as well as providing food for thought about running additional promotions throughout the year. (First published in International Therapist, Issue 94, October 2010.)

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Who’s who in the therapy world

It can be confusing to know who’s who with so many professional bodies in the therapy industry. This article provides a reader-friendly introduction to the role of a professional association, voluntary regulator and therapy lead body. (First published in Student Therapist, 2009/2010. Updated in July 2010.)

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Insurance matters

Whether you are a student or qualified therapist, it is important to have the right level of insurance - to protect you, your business and equipment, and your clients. Read four genuine case studies that illustrate why insurance is essential for therapists.(First published in Student Therapist, 2009/2010. Student offer updated in July 2010.)

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Taster treatments

Providing scaled down treatments are a great way for people to try a therapy, but it’s important to ensure that you follow professional standards. Amongst others, this article covers how to act and look professional, the consultation process, and various health and safety issues. (First published in International Therapist, Issue 86, January 2009.)

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Investing wisely

Knowing which therapy products and equipment to buy can be tricky. This article looks at five key points to consider when choosing a brand. (First published in Student Therapy 2009-2010.)

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Choosing a couch

With so many options available on the market, choosing a couch that meets your needs, and your budget, can be a challenge. Whether you are thinking of going mobile or working from a salon or clinic, this article will give you some food for thought. (First published in International Therapist, Issue 83, July 2008.)

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Uniform savvy

First impressions count, so it’s important to greet your clients looking professional and stylish. Here we look at the importance of colour, style and fabric. (First published in International Therapist, Issue 84, September 2008.)

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Massage tools

Different tools can be introduced to treatments for a number of reasons – to enhance the pressure, reduce the risk of developing joint or musculoskeletal problems, and even make the session more time-effective. This article looks a range of tools, from stones and crystals, to rollers and compresses. (First published in International Therapist, Issue 87, March 2009.)

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Retail therapy

Angela Egan, holistic therapist and founder of Pure Vision UK Ltd, shares some of the approaches she has found successful for increasing sales in the salon and spa. (First published in International Therapist, Issue 82, May 2008.)

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Message in a bottle

Joanna Reeves of the FHT looks at some key things to consider when choosing therapy products, from personal and business ethics, to training and support from the supplier, and budgeting. (First published in International Therapist, Issue 89, July 2009. Please note that the FHT members’ offers have expired.)

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Starting up a salon

Gill Morris, management consultant and director of GMT TEC, looks at some of the key questions therapists need to ask themselves before starting a salon business. (First published in International Therapist, Issue 86, January 2009.)

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A deeper shade of green

Joanna Reeves from the FHT looks at different ways that budding green therapists can save energy and the environment – from making sure that couches and equipment do not block radiators, to opting for natural and biodegradable therapy uniforms. (First published in International Therapist, 2009/2010.)

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Tricky situations

Celia Johnson, co-author of ‘How to be a successful therapist’, looks at how therapist can tackle some potentially awkward situations, including late payments and nuisance phone calls. (First published in International Therapist, Issue 92, April 2010.)

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Ask an expert...

From dealing with cancelled appointments, to using tealights safely, here are some snippets of advice from leading experts. Click the questions to be taken to the answers. (Please note these Q&As were previously published in International Therapist [IT] or Student Therapist [ST], as indicated, and the information current and correct at the time of publication.)

Is it safe to burn tealights? (ST, 2009-2010)
Where can I go for free business advice? (ST, 2009-2010)
How can prevent aches and pains? (ST, 2009-2010)
Do I need COSHH safety data sheets? (IT, Oct 2009)
Is a patch test for waxing needed? (IT, Oct 2009)
Can foods improve recovery from injury? (IT, April 2010)
How should I deal with cancellations? (IT, April 2010)

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The articles featured on this site are published by the Federation of Holistic Therapists (FHT). The FHT has taken all reasonable steps to ensure the accuracy of the information contained in these articles and on the Student Therapist Online web pages, however please note that articles may not have been updated since first published by the FHT - see 'First published' information supplied in the summary provided for each article. Competitions, offers and links given in the articles may have expired and be no longer valid/working. Neither FHT, nor the authors/contributors can accept liability for any errors or ommisions. The FHT does not necessarily associates itself with any views that may be expressed in the articles published on these web pages, where people have been invited to express their personal opinion. Other than for personal/academic use, none of the articles featured on the Student Therapist Online web pages may be reproduced in any form or by any means, whether electronic, mechanical or optical, without written permission from the FHT. Please note that the FHT is not responsible, or liable, for the content of any websites linked to Student Therapist Online web pages. Please set-up the Link
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